Client: College of Media & Publishing
Client Location: United Kingdom
Industry: Academic
Medium: Promotional Publication

Brief:

To research and write a promotional publication for Bentley Motors. The layout should be submitted in the correct copywriting style.

The Piece:

MEMO NOT FOR PUBLICATION:

Research gathered from Bentley website, Twitter and Facebook social media accounts.

END OF MEMO

The Bentley Continental GT W12 2018 (correct) coupé radiates charisma, luxury and a lifestyle many can only aspire too. This third generation Grand Tourer’s LED welcome lights alone mesmerise you upon approaching, and whilst you make yourself comfortable in the Bentleys (correct) leather driver’s seat, you’ll be dazzled by its dual veneer trim polished chrome and interior colour combinations. With standard features such as cruise control, an Audio 650Watt, 10 speakers digital or satellite radio, and an industry first rotating 12.3” High resolution touch screen, this British made motor is pure bliss.

Grasping the heated leather steering wheel and turning the ignition key, releases what is indisputably the most advanced Bentley (correct) ever made! Its 6.0 Litre Twin Turbo Petrol Engine will undoubtedly bring an eclipsing smile to your face. From 0-60 in just 3.6 seconds and a top speed of 207mph, the Continental will never disappoint. Being handmade also allows for limitless customisation options, which in turn guarantees that no two Bentley Continental (correct) cars are the same.

From £156.700, you won’t only be buying a magnificent coupé, but you’ll also be buying into the history of British motorsport and all the values it portrays. Find out more at bentleymotors.com, message @BentleyMotors, #continentalGT.